According to the SEO Tribunal, 93% of online experiences start on a search engine, which is why most website owners, whether it is a blogger, business or ecommerce site, want to be focused on search engines. They do it through the process of search engine optimization, and many of them employ writers
What is SEO Writing?
SEO is an abbreviation for search engine optimization, which includes making webpages more attractive to search engines as a means of boosting traffic. While search engines use many factors to rank websites and pages in terms of SEO and writing, it uses specific, targeted words or phrases, keywords or keyword phrases to help search and rank web pages. Focuses on creating content.
The challenge of SEO writing is to balance the content to help search engines rank it, while also remaining interesting and appealing to the reader.